The Management Team

Dr Michael Rygol

Dr Michael Rygol

Managing Director

Michael is an experienced software product management leader with proven success of leading global teams to develop new and innovative enterprise software for thousands of industrial customers worldwide. He has a demonstrated track record of both introducing new market-leading products and re-energising existing mature solutions.

Michael is a rare multi-faceted innovator, equally comfortable with technology, marketing, management, sales enablement, business planning, mentoring, academia and customer engagement. He's well-respected for building effective relationships within and beyond organisations.

He also has world class experience of industrial 3D software. He's developed, managed and marketed technologies and solutions in  everything from 3D computer vision, computational geometry, virtual reality, enterprise 3D visualization, digital mockup, augmented reality, PLM, and most recently, IoT. He's worked with hundreds of customers to lead products used by thousands of companies and millions of users. Michael also combines this with a passion for innovative pricing and packaging.

Angela Lang

Angela Lang


Angela has extensive experience and expertise in driving global research, thought leadership, business and marketing initiatives in high profile, corporate environments across the globe.

She is skilled at extracting insights from data and transforming these insights into highly consumable content. Angela has driven high profile and global B2B/B2C market research programs, with responsibilities across scoping, methodology, planning and budget management through to fieldwork, project governance, delivery and analysis of the RoI.

Angela excels at stakeholder engagement and management with teams and individuals across multiple cultures and geographies.


Mark Sage

Mark Sage


Mark is a seasoned MBA executive who has worked with various global associations, large and startup companies to develop their products, marketing and business. He believes in the value of personal relationships, business partnerships and commercial alliances in order to get the best results in the most efficient way.

He has worn many hats in his career – product owner, creator, marketer, innovation and business case developer, transaction channel development manager, evangelist, spokesperson, strategist, program and project manager and mentor.... across a range of AR, mobile, B2C, B2B and IoT technologies and products in an international context.

Mark is the Executive Director of the Augmented Reality for Enterprise Alliance (AREA). The AREA is the only global, membership-funded non-profit alliance dedicated to helping accelerate the adoption of Enterprise Augmented Reality (AR) by supporting the growth of a comprehensive ecosystem

With a focus on creating value and ROI for its members, his goal is to develop a robust and active ecosystem for enterprise AR.